Dubai X Haser 2022

The purple wings have come along way since they debuted on Ponsonby Road in 1995. Our resident artist and Creative, Sweet founder made a pitstop in Al Barsha, Dubai to meet some of our staff and fuel up before he went on to represent New Zealand, Aotearoa at the World Expo 2020 in Dubai.

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Haser: I spent a few weeks in the UAE in 2016 painting stores, Al Barsha was one of the stores I wasn’t able to attend so I made the effort to come see them on this trip. 

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For me, BurgerFuel was a ritual, I’d go there when I was living in Whangarei, every trip to Auckland required a trip to BurgerFuel. It’s a crazy thing to see this concept that you grew up with, replicated on the other side of the world. It’s even more crazy to see a lot of the creative I did for the brand be on display.

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